Market research to understand the local market
It's a good battle to know yourself and know each other. As a newcomer to the Hardware Metals industry, you must first understand the local Hardware And Tools market. Visit the Hardware Store Products, specialty stores, etc. in or near the selected area. Mainly to understand the following aspects:
(1) There is no hardware store, how many. This can generally reflect the local concept of hardware consumption.
(2) The main items placed in the entire hardware store or specialty store (or through the communication with the shop owner and the clerk can understand the main sale product information). This can reflect what kind of hardware products are suitable for sale in the local market. Of course, there is a certain amount of moisture in this information, and you need to go through a lot of analysis to get a more accurate grasp. You can't see one or two of you being confused by superficial phenomena.
(3) Understand the price of various goods in the store.
Understanding the above three aspects can basically have a general understanding of the local hardware market. When it is necessary to purchase and stock, if possible, consult a more experienced person in the industry.
Shop location
When you first entered, it was more suitable to choose a large number of people, especially some newly built ones. The amount of hardware used in these places is slightly larger.
Decoration shop
As a professional hardware sales, the store must be tidy, the goods should be placed in an order, how to decorate the relationship is not. Small costs can also make a very attractive layout.
Stocking, business strategy
Don't purchase aggressively, just take all the goods you think you can sell into. This will bring great risks to yourself. Market instability and material instability will affect your final sales. It is understood that at the beginning, you can enter some of the most commonly used products in the area. The principles are few and complete, often in stock, combined in multiple ways. You can order at the local wholesale market or on the internet.
Maintaining an extended sales network
The local small decoration team, decoration company, hardware repair shop can all be used as a long-term sales network.
Do a good job after sales
A good after-sales service decides whether the customer decides whether your shop can be opened in the long run. Large orders and small orders must all be treated with the same enthusiasm. The customer is satisfied with your service and he will unknowingly promote your store for you. This effect is best. And these customers will be long-term. The hot real estate, making the decorative hardware market has begun to sell. Newly-developed real estate business opportunities coupled with second-hand housing renovation in this market, the sale of decorative hardware will be even greater.
March 17, 2023
